DuraTech Industries Launches Newly Redesigned Website

LACROSSE, WISCONSIN, USA (6 February 2025) – DuraTech Industries (www.duratech.com), a leading custom graphics manufacturer specializing in in-mold structural electronics (IMSE®) and printed electronics, is excited to announce the launch of its newly redesigned website. The site offers a fresh and modern design, enhanced functionality and a user-friendly layout that provides visitors with an improved experience.

The updated website reflects DuraTech’s commitment to innovation and quality—displaying their expertise in serving diverse markets, including medical, automotive and consumer electronics. The new layout is designed for ease of navigation, enabling customers to quickly find information about DuraTech’s advanced manufacturing capabilities, including in-mold decorating (IMD), durable labels, graphic overlays and membrane switches.

“Finding the right manufacturing partner shouldn’t be complicated. Our redesigned website makes it easier than ever to explore DuraTech’s solutions, whether you need in-mold decorating, printed electronics, or custom graphics. We’re here to make your job easier, and this update is one more way we’re delivering on that promise,” said Peter Johnson, President of DuraTech Industries.

Key features of the redesigned website include:

• Navigation: Reorganized navigation area for better flow and information delivery.
• New and enhanced product pages: Easily access detailed information and specifications on DuraTech’s continually advancing capabilities.
• Responsive design: A mobile-friendly layout that ensures an optimal browsing experience on all devices, whether desktop, tablet or smartphone.
• Resource center: Gain valuable insights through the latest case studies, white papers and industry knowledge.
• Improved search: New search widget to deliver better and more intuitive results.

The website offers more than a new look. Improved features and added information make it easier for visitors to engage deeply with DuraTech and make informed decisions about their products. With intuitive navigation, visitors can explore new technologies, discover ways to enhance their products and find clear steps to get started. It also serves as a center of knowledge about the printing industry.

To explore the new website and learn more about DuraTech Industries, please visit www.duratech.com.

About DuraTech Industries

DuraTech Industries is a custom graphics manufacturer specializing in in-mold structural electronics (IMSE®), in-mold decorating and printed electronics. DuraTech also offers screen, digital or flexographic printed products including durable labels, overlays and membrane switches. Services include supplier-managed inventory and bin stocking. The USA manufacturing facility is ISO 9001:2015 certified, as is the China facility. DuraTech has been serving Fortune 500 companies in the medical, appliance, electronic, OME, automotive and aerospace markets for over 45 years.

Media Contact

Megan Pretasky, Digital Marketing Specialist, megan.pretasky@duratech.com